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Health & Wellness Tenants Take Innovative Approach to Covid-19 Crisis

Two t-shirts that say "running is not cancelled" with a shoe crossed out underneath

DLC would like to commend our tenants that are going above and beyond to provide health and wellness practices to their quarantined customers as their locations remain temporarily closed.

Fleet Feet Sports, a tenant at the Shoppes at South Hills in Poughkeepsie, NY is doing its best to adapt to this new sense of normalcy that is social distancing. The athletic wear provider is finding unique ways to continue to engage with its customers by hosting virtual race groups. Runners compete virtually in the race distances that they trained for by using GPS watches and social media feeds.

“We are making the best of a crummy situation and remaining active and connected to each other through a private Facebook group where everyone can share their runs and continue to provide motivation and support to one another,’’ said Kim Caruso, owner of Fleet Feet Poughkeepsie.

Due to the pandemic, Kim Caruso, owner of Fleet Feet Poughkeepsie was forced to close her store during what is usually their busiest time of the year in terms of business. And with NY Governor orders for only solitary exercise — like virtual races — Caruso’s Fleet Feet training group runs have also been shut down. The Fleet Feet half marathon training group has been training toward the Flying Pig Half Marathon in Cincinnati. That May race has been postponed until October.

Caruso adds: “Additionally, Flying Pig gave us the option of transitioning to virtual races so we are planning to complete the various distances (in addition to the half marathon, there is a 1 mile, a 5K and a 10K that several of us had also registered for) locally. We are making fun custom pig shirts for the group and will still earn our medals and shirts from the actual event. If circumstances allow, we are hoping to be able to gather as a small group for a post (virtual) run celebration.’’

Fleet Feet Poughkeepsie events participants are given a 10-day window to complete the distance (a 5K) and can track their run via their Garmin, Strava or any other device or app. Caruso will be sending entrants a link to upload their results upon completion. At the end of the virtual event, they will receive their SWAG bag — which includes a tee-shirt, a reusable wine cup and $10 in Fleet Feet bucks. “Our hope is that the Fleet Feet bucks will encourage runners to shop with us and help to stimulate our business once we are able to safely reopen to the public,’’ said Caruso.

In the spirit of this new normal, Fleet Feet Poughkeepsie’s popular “Wine Run,” scheduled to take place on April 5, was transitioned to a virtual experience with “awesome SWAG,’’ according to Caruso.

Other Wellness Tenants Taking Extra Steps to Stay Connected

Wellness tenants Orange Theory Fitness, GNC, and Planet Fitness are all offering free virtual at-home workouts to the public. GNC is also offering deals and free shipping for all of its products. And The Vitamin Shoppe has also offered its customers free virtual nutrition coaching.

One of DLC’s newest tenants – Wellnow Urgent Care with two new locations in Western NY – Tops Plaza in Lockport, NY and Williamsville Plaza, Williamsville, NY is offering telehealth services for their patients to promote social distancing and decrease risks in their offices. They offer these services from any location and at any time for only $75.

Our country’s current goal inevitably is to stay healthy during these challenging times. We are proud of all our tenants for conveniently promoting and providing extraordinary health and wellness services to our communities. #success



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